Upselling with Products & Bundles - Overview

Created by Alex Savchuk, Modified on Mon, Dec 29, 2025 at 12:30 PM by Alex Savchuk

Selling additional items or offering services at the property is a great way to increase your revenue and offering convenience to your guests.


In innRoad, Products offer a structured way to manage sold items and services, like pet fees, bottles of wine, or spa access. You can also sell Products through the innRoad Booking Engine, Guest Portal, or  or add manually to a guest folio.


Bundles combine multiple Products into a single offering, giving you flexibility to package items together at a customized price.


Why use Products & Bundles in innRoad

Products and Bundles are a great way to increase revenue, make the guest's stay more memorable, or simply offer a more convenient way to stay at your property. 


Use Products and Bundles to:

  • Increase revenue from direct bookings
  • Offer convenience to your guests, becoming a more appealing option
  • Sell individual services or items beyond room rates (breakfast, parking, spa, tours, fees, amenities, etc.)
  • Support upselling strategies via seasonal deals, romantic packages, family offers, long-stay perks
  • Improve competitiveness on direct booking channels and OTAs


You can also include Products or Bundles into a Rate by Creating a Package Rate.


How to Create a Product

Create a Ledger Account for Products

Ledger Accounts track revenue for the specific items sold. Any time a Product is sold, the revenue will be stored in the assigned Ledger Account. You can later check the total amount and quantity sold in reports like Ledger Balances Report or Product Sales Report.


You can skip this step and move forward to create Products if you already have the required Ledger Accounts.


How to create the Ledger Account:

  • Log in to innRoad.
  • Go to Setup > Ledger Accounts
  • Click New Account:
  • Fill out the required details:

You can repeat the process to create multiple Products, or Bundles. We can now proceed to creating the actual Product.


Create a new Product

Now that you have the Ledger Accounts to store the revenue, it's time to create Products.


How to create a new Product:

  • Log in to innRoad
  • Select a property in the top-right corner, if you're a multi-property client.
  • Go to Inventory > Products & Bundles:
  • Click Add Product:
  • Fill out the required fields to create a new Product:
  • Click Add product


Learn more: How to Create a Product to Upsell


How to sell a Product Online

You can sell Products online, for new or existing products. This is a great way to increase revenue automatically and save staff time.

  • Create a new Product or edit an existing one.
  • Choose whether to sell the Product online through:
  • If you sell the product online, choose when the product is available:
  • Finally, select if the product is available for all room classes or onlyspecific room classes.
  • Add a Description to display to guests online.
  • Optionally, but highly recommended, add a photo to make the purchase more visual.


Learn More: How to Sell Products Automatically


Add a Product to a Reservation

After you've created products for your innRoad Properties, you can add the pre-sets to reservations manually. 


How to add a Product to a Reservation:

  • Open the reservation via the Dashboard or the Tape Chart.
  • Scroll to the Add-ons & Incidentals sectoin.
  • Click Add-ons:
  • Add the required quantity of products for the selected product.
  • Click Save.
  • The product will be added to the guest Folio:

Create a Bundle

A Bundle is a set of multiple Products sold together. You can also sell Bundles automatically online.


How to create a bundle:

  • Log in to innRoad
  • Select a property in the top-right corner, if you're a multi-property client.
  • Go to Inventory > Products & Bundles:
  • Click Bundles in the top tabs.
  • Click Add Bundle:
  • Fill out required details
  • Switch to Products& Pricing to select included Products.
    • Select a Product to include in the Bundle.
    • Add other included products in the Bundle.
    • Set up the Product pricing for the Bundle.
    • Click Save.

Learn More: 

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